Monday, March 7, 2011

The Ten Rules of Micro-Video Blogging

1- Do not waste your viewers' time.

2- Do NOT WASTE your viewers' time.

3- Talk fast. Your most interested viewers will know enough of what you're talking about not to need you to go slow.

4- Make one point and one point only. This is not a dissertation, it's not about proving the point, it's about sharing the point and starting a conversation.

5- Say it. Don't introduce or explain what you're going to say- just say it. Support it later.

6- Be passionate. People care about what you say when you care about what you say.

7- Be imperfect. Too often, fear of little errors suppresses sharing good ideas. Minor slip-ups only hurt a conversation that probably shouldn't be happening anyway.

8- Provide links and references in the supporting text, like here, not in the video.

9- Always (always always always) have more to say. NEVER rely on filler.

10- Let it die. If your point resonates, and many people want to share in the conversation, then great, but don't be disappointed if it dies. Worse, don't let the fear of its death impair your share.

Sunday, March 6, 2011

Rock-Solid Case for Social Media in Medicine: Behavior Modification

In a minute 40 seconds, I present one unbeatable answer to the need for social media in medicine.

I would love to be a family doc with a list of my obese patients who follow me on Twitter as I encourage them to maintain the diet and exercise plan I have them on, as well as share their progress with each other.

I would have my patients that are trying to kick smoking talking to each other and me, and I would facilitate sharing of tips and traps among my patients with diabetes.

Check out more about behavior modification from the American Academy of Family Physicians and see for yourself how amenable these goals are to social media.

Friday, March 4, 2011

Med School 2.0

This is a rough sketch of my thoughts on the basics of Med School 2.0

Thursday, March 3, 2011

Video Blogging in the Spirit of Twitter- Spit it out in 1:40!

This post launches a series of BRIEF video posts on varying topics in medicine. Minimal investment on the viewer's behalf, possibly a worthwhile conversation starter or two. In a minute a 40 seconds.

A statement of purpose:

Tuesday, March 1, 2011

2 Cents in 90 Seconds: The Changing Doctor Patient Relationship- Video!

This is my first video post- please be kind!

Here, I present an argument in only 90 seconds, so it's hard for this to be a waste of time.

Thomas Hager's book, linked below, is really a fantastic read.

"The Demon Under the Microscope: From Battlefield Hospitals to Nazi Labs, One Doctor's Heroic Search for the World's First Miracle Drug" by Thomas Hager